Measurable SEM
Closed loop Search Engine Marketing
Everything a visitor does on your website is measurable and
valuable to you. Increasingly this starts with a search on
Google. Because the OnTarget platform focusses on search , it
will help you to discover the search patterns used by your
prospects and customers. You also gain a complete insight in how
visitors navigate your site. Use our smart web analytics to
approach your customers with a targeted message. We like to call
this: closed loop search engine marketing- from unknown visitor
to known prospect.
Behavioral targetting
Providing your customers with an unique personalized message is
called 'Behavioral Targetting' in internet strategic jargon.
FirstFocus views behavioral targeting as an essential part of a
customer focussed website. We specifically focus on:
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Search engine marketing: is your site getting enough exposure
through search engines?
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Behavioral targeting: does your content match up to the
expectations of your visitors?
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CRM integration: is your organization ready to deal with
online customers?
Behavioral targeting can only succeed when treated as an integral
part of your entire online strategy. FirstFocus provides
integrated solutions for SEM, online information requests or
order processing, smart web analytics and behavioral targeting.
This enables you to:
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See exactly from which search engine your visitors are coming
from, and what they
were searching for.
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Identify recurring visitors and clients, and address them by
name.
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Customize landing pages to specific visitors, increasing
conversion chances.
Your customers receive personalized content.
Can Measurable SEM be your solution?
Fill out the following form or give us a call at: +31 (0)30
2428167