SEO copywriting
Without a shadow of a doubt your texts have to be written in such
a manner to captivate potential clients. Were you aware that in
order for your texts and pages to score well you have got to have
in depth knowledge of the unique structure of search engine
friendly copywriting ?
FirstFocus understands this structure, thus enabling your pages
to achieve a better score on a particular topic, resulting in
more relevant website traffic. We integrate your texts into
landing pages - specific pages a visitor is guided to after a
Google search. Keep in mind that landing pages are usually not
the homepage of your website!
The amount of landing pages is customized to your needs. Each
landing page consists of an average of 150 - 300 words of text.
Each landing page is examined for the following indicators :
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Visitor profile
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Main topic and relevant keywords
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Level of competition and estimated success of the keywords
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Initial paragraph designed to appeal to prospects, and a
section geared towards search engines.
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A suitable title and meta information for a correct
presentation in search result listings
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Correct placement of keywords in the text.
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A clear call to action - inviting the visitor to mobilize if
the site appeals to him or her. For example requesting
information, ordering online etc.
Content generation is done as follows:
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Determining the topic and search keywords during an intake
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FirstFocus determines if optimization is feasible
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Second session in which the final search keywords are chosen
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Within a week the full texts are delivered for evaluation.
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Final session in which the texts are updated with your
feedback and finalized.
The OnTarget platform will automatically place your optimized
texts online and measure their success. For more information fill
out the following form or give us a call at: +31 (0)30 2428167.
Hieronder vindt u wat voorbeelden van SEO en Adwords landingpages: